China Marketing Calendar 2026 | Events & Strategy

China Marketing Calendar

2026

Strategy Calendar

Focus on key China marketing moments and holidays.

High Impact
Key Moment
Niche

EventsJAN

Medium
2026-01-01

New Year (Yuandan)

Short holiday, warm-up for CNY.

Low
2026-01-26

Laba Festival

Traditional porridge festival, counting down to CNY.

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